Diary of a Slightly Eccentric Euro Man

The architects of the most powerful search engine in the world have included some really handy algorithms in their service, which allow searchers to quickly locate particular and specific types of information… Read the rest of this entry »

A “myth” is a traditional story, idea, or explanation which is widely accepted, but actually untrue or unproven. Misconceptions can also be described as modern-day myths. When it comes to Search Engine Optimization (SEO), the myths and misconceptions are abundant. We will try to dispel some of the more common Search Engine Optimization myths here… Read the rest of this entry »

Businesses can use Twitter as a marketing tool in a variety of ways. Many business owners struggle with social media as a marketing medium. At the heart of the most effective social media marketing campaigns is personal communication. Many businesses that try to manage social media may attempt to shout their message, rather than simply engaging with potential customers. Potential customers who are active in social networks will not be receptive to marketing in this fashion. The trick with social media like Twitter is to interact and engage, rather than shouting your message. Read the rest of this entry »

Twitter, the latest social networking craze, is a micro-blogging platform where participants post “tweets” which are short comments limited to 140 characters or less.
Getting setup on Twitter is not terribly difficult. There is a slight learning curve in regard to Twitter’s culture and tweeting practices, so it is a good idea to monitor the posts for a few days before you jump in and begin tweeting, just to get a feel for the community. Many Twitter participants monitor the posts (tweets) of other people they find interesting, which is called “following”. Twitter is interactive, and allows others on Twitter to reply to tweets and engage in a conversation with the original poster or others who add comments to the original posts/tweets.

Here are the setup steps for both Business and Personal usage… Read the rest of this entry »

Here are 15 important website design tips that you might not be aware of or have overlooked. Consider taking advantage of them if you haven’t already done so… Read the rest of this entry »

Sitemaps are simply “road maps” that search engines can use to navigate their way through the various parts and sections of a website. The sitemap essentially tells the search engines where the various pages are located on the site. This is particularly important for websites that have multi-level navigation, which automated spiders might have difficulty with. Read the rest of this entry »